For product teams

For product teams - small ones, and the same team three years later

Most documentation tools price per editor, so teams keep the circle small: designers get accounts, everyone else asks questions in Slack. Pentrical is priced per plan - three editors for €39, ten for €99, readers always free - because a design system stays alive when the whole team can touch it. This page is about what that means at three editors, at twelve, and at thirty.

Is this you?

The teams in the middle are not a niche to us. They are the point.

Built for you if…

One product or a few, a design system in Figma, and more people who care about it than people who may edit it today.

You are a product team of roughly two to thirty people working in Figma
You want developers, writers and testers editing the documentation, not designers only - the fourth editor costs €10, not a meeting
Readers should be unlimited and free: the whole company can look things up without touching the bill
You want to see what is documented and what is actually read as you grow - adoption analytics comes with the Team plan
One brand today, maybe a second next year: hubs grow with you instead of forcing a new contract
You want to try it on your own Figma files this afternoon - fourteen days, no credit card

Not for you if…

We would rather say it here than halfway through your trial.

You need SAML single sign-on or approval workflows - that is enterprise territory, and Zeroheight serves it better
Your system is a dozen components kept by one person - read our teams-of-one page, and possibly stay in Notion for now
Nobody on the team works in Figma - without the file we have nothing to keep your documentation current with
Your audience is developers only and docs-as-code genuinely works for you - Storybook is free and reads the code itself
You are a multinational with procurement gates and a years-of-references requirement - we launched in 2026, and we say so everywhere

Every number on this page is on our pricing page, and every boundary is spelled out on our comparison pages - including the rows we lose.

Small: three editors, one bill, no seat mathematics

At €39 per month the plan includes three editors - typically the designer, a developer and whoever writes the guidelines. That composition is the point. Per-editor pricing quietly turns every extra contributor into a purchasing decision, so in practice the developer never gets an account and the documentation stays the designer's homework. With a flat plan, inviting the fourth person is an invitation, not a discussion: €10 per month, done. And everyone who only reads - the rest of the team, the stakeholders, the new joiner - is free and unlimited on every plan, including the free one.

Growing: the ladder has no trap in it

Nine editors on Starter costs €39 plus six times €10: exactly €99, the price of the Team plan. From the tenth editor onwards Team is simply cheaper, and it brings unlimited hubs, adoption analytics, per-hub permissions and 180 days of page history with it. Extra editors beyond the included ten cost €8. There is no team size at which you are punished for having grown, no moment where the next step is "contact sales", and switching plans is a button in your billing screen with the difference settled on the next invoice.

Grown: thirty editors, and the honest ceiling above that

A thirty-editor team runs fine here: €99 plus twenty times €8 is €259 per month, still without a sales conversation, still with unlimited readers. But we would rather name the ceiling than let you find it: we do not offer SAML single sign-on, approval workflows or release management. If your organisation is heading toward those requirements - security reviews, sign-off chains, procurement gates - our Zeroheight comparison says openly that their Enterprise plan is the better home. Pentrical is built for the middle of the market, and staying good at that means not pretending to be an enterprise suite.

What the whole-team model actually changes

When editing stops being scarce, the documentation stops being one person's backlog. The accessibility specialist fixes a wrong paragraph before lunch instead of filing a ticket. The developer corrects a measurement the moment it looks off - and because measurements, colours and tokens come straight from Figma on every sync, mostly there is nothing to correct. Once you are on Team, adoption analytics closes the loop: which components exist in Figma, which are documented, which does anybody actually read, and what did people search for without finding. That last list is your documentation backlog, written by your own team.

Questions product teams actually ask

Do we need to know our team size up front?

No. Start with the three editors Starter includes, invite more when it happens - you pay pro rata for the rest of the period, and removing someone works the same way in reverse. Nothing is locked to the number you started with.

What happens when we outgrow Starter?

You switch to Team from the billing screen; the difference is settled on your next invoice. The pricing is built so there is no wrong moment: nine editors on Starter costs exactly the €99 that Team costs, so the switch is never a penalty, only extra room.

Are readers really free and unlimited?

Yes, on every plan. People who only read never count toward editor seats - whether that is ten colleagues or the entire company. You pay for the people who write.

When are we too big for Pentrical?

When SAML single sign-on, approval workflows or release management become hard requirements. We do not offer those, and our Zeroheight comparison says openly when their Enterprise plan is the better choice. Up to roughly thirty editors, you are squarely who we build for.

Can we try it without involving procurement?

Fourteen days on your own Figma files, no credit card, and afterwards the monthly plan cancels per month. All prices are public, so there is nothing to negotiate - which for most product teams means there is nothing to escalate either.

Bring the whole team

Fourteen days, no credit card, your own Figma files. Invite a developer and a writer on day one - documentation that the whole team can touch is the entire idea, and you will know within a fortnight whether it sticks.

Start your 14-day free trial